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Crafting Ideal Customer Profiles and Implementing Inbound Strategy

I am leading the research and creation of ideal customer profiles and implementing an inbound marketing strategy for an international startup. As the primary marketing consultant for this business, I'm also involved in tracking funnel metrics and improving conversion rates.

Project Roles
Content Strategist, Strategist
Company
Bauwerk Building Solutions
Skills
Brand Strategy
Media
Brand Identity, Branded Content, Branding, Briefs, Customer Journey Map, Social Media Content
Project Industries
B2B
Crafting Ideal Customer Profiles and Implementing Inbound Strategy