Wall Street Journal Pro - presentation video
Project started as a request to dress up a VERY long and content heavy PowerPoint presentation for their new WSJ Pro product. Came back with the concept of ditching Powerpoint for a more dynamic self-running video that highlighted to unique strengths of the product.
Redeveloped existing concept, rewrite key points of difference, story boarding the layouts and developed all animation. Final video editing in Adobe Premier Pro with optimized versions done for laptop, mobile, PowerPoint integration and You Tube.
- Project Roles
- Copywriter, Creative Director
- The Wall Street Journal
- Adobe Animate, Adobe Premiere Pro
- Case Study Videos
- Project Industries