Brand relaunch creative direction in collaboration with Blake Lewis. Newly designed wordmark, identity system, and website. Art direction for the launch campaign, social and eCommerce content. Launch Campaign shot by Cass Bird, and eCommerce photography Shot by Tyler Kohlhoff. Website and Production in collaboration with Human NYC.
- Project Roles
- Art Director
- Art Direction, Brand Strategy, Creative Direction, Creative Strategy, Design
- Advertising, Apparel, Branded Content, Websites
- Project Industries