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Genie Cooking

Genie is a food-tech startup on a mission to provide nutritious, delicious and sustainable meals for people everywhere – all in a cute, colorful box. Genie was looking for a new brand ahead of its US launch, with a brief for a playful but tech-forward identity. In addition to an overall visual language and new logo, we developed a website, a social media plan, marketing and operations materials, and packaging for this food of the future.

Project Roles
Animator, Art Director, Designer
Company
Oberland
Skills
Adobe Illustrator, After Effects, Art Direction
Media
Advertising, Branding, Packaging, Social Media Content, Websites
Project Industries
Advertising, Packaged Goods
Genie Cooking
Genie Cooking
Genie Cooking
Genie Cooking
Genie Cooking
Genie Cooking
Collaborators