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Taglines for a Different Kind of Hair Salon

The Culture of Hair is a salon voted Best of San Francisco Magazine 2019 for it's bold concept of inclusion. Together we launched the brand identity for a different kind of hair salon that celebrates individuality and style. I edited the brand story, press kit, executive bios and wrote the brand taglines: The culture of liberation. The culture of artistry. The culture of generosity. The culture of hair.

Project Roles
Copywriter, Editor (Copy)
Company
The Culture of Hair
Skills
Brand Strategy, Copywriting, Editing, Marketing Strategy, Proofreading
Media
Brand Identity, Branding, Taglines
Project Industries
Beauty
Taglines for a Different Kind of Hair Salon