I designed the artwork and packaging for Fulton's seasonal beer, Specter, which also spawned a line of merch including T-shirts, hats, a skateboard deck and even tattoos (the real and very permanent kind).
The handmade sugar skull features distorted hazy eyes and is decorated in barley, hops and water (the main ingredients for making beer). The beer launched in 2017 to wide acclaim among the craft beer community, selling out almost immediately and making it Fulton's greatest limited release to date. This seasonal beer was dedicated to the late friend of the brewery founders, with a portion of the proceeds going to suicide awareness and prevention.
- Project Roles
- Fulton Brewery
- Design, Packaging Design
- Branding, Packaging
- Project Industries
- Beer, Beverage, Packaged Goods