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Phil's-osophies

In 2016, National Association of Realtor's needed a new campaign that reignited the Realtor brand and decreased stigma around using a Realtor during a time of increasing home search apps. And they wanted a campaign that people could relate to - with a spokesperson that most people knew and loved. Thus, Real Estate Phil's-osophies was born, a campaign starring America's favorite Realtor, Phil Dunphy, and star of Emmy-award-winning show 'Modern Family.'

Project Roles
Art Director
Company
National Association of Realtors
Skills
Art Direction, Social, TV
Media
Scripted TV
Project Industries
Real Estate