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Sonos x IKEA - Launch

Please visit the full project for more details and images. /// When Sonos and IKEA was about to release the design collaboration for a new speaker, they wanted to show something visual in connection with the press release. Philip Hovensjö, at h0rseb0y, asked if I was up for the job. As many other Sweds, I´ve basically been growing up surrounded by products from IKEA so I was excited to work with the project. We sent some style frames back and forth, which you can see further down in the project, but ended up creating this abstract tech looking living room. There were A LOT of guidelines from both companies so it was a challenge to take everything in consideration. It was all handled really good though and In the end, we managed to create this beautiful piece.

Project Roles
Animator, Art Director, Creative Director, Designer, Motion Designer
Company
IKEA
Skills
3D, 3D Generalist, After Effects, Art Direction, Cinema 4D, Creative Direction, Design
Media
3D Animations, Key Art, Motion Graphics, Presentations
Project Industries
Beauty, Luxury, Technology
Sonos x IKEA - Launch
Sonos x IKEA - Launch
Sonos x IKEA - Launch
Sonos x IKEA - Launch
Sonos x IKEA - Launch