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popmarket

popmarket is a fast-commerce vinyl shop originally created by Sony Music to liquidate their warehouses of obsolete inventory. Over the years, Sony grew popmarket into a serious revenue-driving property and was acquired by Columbus Nova in the spring of 2016. PRDXN's Creative Director was responsible for experience, aesthetic, brand voice, and community acquisition.

Project Roles
Creative Director
Company
Sony Music
Skills
Sketch
Media
Websites
Project Industries
Music, Retail
popmarket