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Vocabulary: Mastering Words

Design direction for a system of 40+ badges that represent mastering words. These categories of achievements are part of a larger system of over 100 achievement badges (they include Levels and Streaks and More). What does it mean to master a word? When a student masters a word, this means that they understand the word in 4 or more different contexts. This is especially important for English, as many words have multiple meanings. We have two types of achievement badges in this category: Mastered an “X” Word, and Number of Words Mastered. Mastered an "X" Word These badges show that a student has mastered a word that starts with the letter of the badge. We decided to create a different style for each letter, based off of a historical art movement or famous artist. Number of Words Mastered This series of badges represents the cumulative number of words that a student has mastered. Our concept for this series revolves around increasingly strong sources of light, starting from a match, progressing to lightning, and ending with a supernova.

Project Roles
Creative Director
Company
Vocabulary.com
Skills
Adobe Illustrator, Creative Direction, Creative Strategy, Design, Management of Teams 1-10, Managing Budgets, Project Management, Comparative Analysis, Creative Research, Vector
Media
Illustrations
Project Industries
Technology
Vocabulary: Mastering Words
Vocabulary: Mastering Words
Vocabulary: Mastering Words
Vocabulary: Mastering Words
Vocabulary: Mastering Words
Vocabulary: Mastering Words
Collaborators