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Nikon Love Letters

To celebrate how much New Yorkers love their city, Nikon encouraged citizens to share exactly what they love with an outdoor, digital and social campaign. We currated photos and love letters and shared them along the NYC N Line, the subway line whose logo happens to have the same “N” and color palette as Nikon’s logo. Over several months Nikon encouraged New Yorkers to capture what they love most about the Big Apple and share their own personal "love letters" on social media, hash-tagging #NikonLoveNY.

Project Roles
Creative Director
Company
Cramer-Krasselt
Skills
Creative Direction, Design, Social
Media
Billboards, Social Media Content
Project Industries
Lifestyle, Retail, Technology
Nikon Love Letters
Nikon Love Letters
Nikon Love Letters
Nikon Love Letters
Nikon Love Letters
Nikon Love Letters
Nikon Love Letters
Collaborators