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Indycar NBC Sports 2018 Launch

In 2018, Indycar was only on NBC Sports for part of the season. We didn't have the Indy 500 and were in the process of negotiating a new deal to have the full season for the following year. I wanted to create a graphical package that would showcase the energy, youth, and intensity of Indycar. To do this I developed a look and feel that was modern, spacey, and glitchy.

Project Roles
Art Director, Motion Designer
After Effects, Art Direction
Commercials - Broadcast
Project Industries