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Eleventh Hour Brewing Company

The team behind Eleventh Hour Brewing Co. didn’t want to wait until the later stages of their lives to pursue their dreams, so in 2017 they opened an ambitious brewery and tap room in Pittsburgh’s bustling Lawrenceville neighborhood. They’ve been brewing bold and spirited beers ever since — welcoming craft novices and enthusiasts to enjoy their labor of love. HH worked with Eleventh Hour to design a brand mark and packaging system for their canned releases. The brewery’s creative, lighthearted approach to recipes and naming is supported by a series of colorful illustrations with a nod to each recipe’s unique origins. The illustrations are complemented by the brand’s signature navy blue and blue-collar typography. The result is a series of ever-changing yet instantly recognizable cans that jump off store shelves.

Project Roles
Art Director, Designer
Company
Eleventh Hour Brewing Company
Skills
Adobe Illustrator, Brand Strategy, Design, Packaging Design
Media
Brand Identity, Illustrations, Logos, Packaging
Project Industries
Beer, Beverage
Eleventh Hour Brewing Company
Eleventh Hour Brewing Company
Eleventh Hour Brewing Company
Eleventh Hour Brewing Company
Eleventh Hour Brewing Company
Eleventh Hour Brewing Company
Eleventh Hour Brewing Company
Eleventh Hour Brewing Company
Eleventh Hour Brewing Company