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Bonobos Rebrand

After 10 years in the menswear game, Bonobos needed a fresh approach to how they look & speak to their audience. Working closely with the founder and CMO, I helped to overhaul the look, feel and language of the brand. The project included everything from word mark, color palette & brand fonts to clothing labels, email templates, and packaging.

Project Roles
Creative Director
Company
Bonobos
Skills
Design
Media
Branding
Project Industries
Fashion
Bonobos Rebrand
Bonobos Rebrand
Bonobos Rebrand
Bonobos Rebrand
Bonobos Rebrand
Bonobos Rebrand
Bonobos Rebrand
Bonobos Rebrand
Bonobos Rebrand
Bonobos Rebrand
Bonobos Rebrand
Collaborators