NIKE Off Campus NYC

For the global launch moment of THE TEN collection, we took over the abandoned 23 Wall Street building for a three day event of installations and programming. Guests created bespoke product across several workshops with Ian Isaiah, Shayne Oliver, Brendan Fowler, Cali Dewitt and heron Preston, and attended live discussions with artists and athletes along the lines of Spike Lee, Don C, OBJ, Eric Koston, Venus X , Tremaine Emory and more. The moment was celebrated with musical performances by Sampha and Lil Uzi Vert.

The event launched in NYC then traveled to London, Paris and Milan.

Project Roles
Art Director
Company
Nike
Skills
3D, Art Direction, Creative Direction, Creative Strategy, Environmental, Film Photography, Retail
Media
Brand Identity, Environmental Design, Retail Designs, Social Media Content
Project Industries
Entertainment, Fashion, Sports
NIKE Off Campus NYC
NIKE Off Campus NYC
NIKE Off Campus NYC
NIKE Off Campus NYC
NIKE Off Campus NYC
NIKE Off Campus NYC
NIKE Off Campus NYC
NIKE Off Campus NYC
NIKE Off Campus NYC
NIKE Off Campus NYC
NIKE Off Campus NYC
NIKE Off Campus NYC
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