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Nike Tokyo Marathon

The Tokyo marathon is one of the six major marathons worldwide. For the 2019 event, we designed a line of performance wear for Nike. Design elements were molded around each garment's architecture to prioritize the functionality of the piece. The system overall is centered around Japanese simplicity, primary colors, and bold geometric shapes. The Japanese character for "run" forms the basis for signature tags, and that character was deconstructed to form a Boro-inspired pattern used sparingly throughout the line as a layer of texture.

Project Roles
Art Director, Designer
Company
LMNOP
Skills
Adobe Illustrator, Adobe Photoshop, Apparel Design
Media
Visual Designs
Project Industries
Fashion
Nike Tokyo Marathon
Nike Tokyo Marathon
Nike Tokyo Marathon
Nike Tokyo Marathon
Nike Tokyo Marathon
Nike Tokyo Marathon
Nike Tokyo Marathon
Nike Tokyo Marathon
Nike Tokyo Marathon
Nike Tokyo Marathon
Nike Tokyo Marathon
Nike Tokyo Marathon
Collaborators