BNY Mellon Branding/Messaging Campaigns and Writing Services
Multi-component consulting projects with Bank of New York Mellon, including Brand Positioning, Value Prop, Message Frameworks and content for advertising (shown here), web, videos, collateral, white papers, and other materials. Initial role as co-strategist and co-creative director with Toth Brand Imaging.
- Project Roles
- Content Producer, Content Strategist, Copywriter, Creative Director, Writer
- Bank of New York Mellon
- Brand Strategy, Consulting, Content, Content Management, Copywriting, Creative Direction, National / International
- Advertising, Branded Content, Branding, Editorial Writings, Taglines, Websites
- Project Industries