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Mastercard Social

Can a huge financial brand be lean, nimble, and have a sense of humor?​​​​​​​ We created 40 Days of Masterpass with a dual purpose: to raise awareness for Masterpass and to bring out Mastercard's weird side. Hundreds of pieces were created over 40 days. Some show how easy it is to use Masterpass to pay, others are simply about brand recognition. ​​​​​​​​​​​​​​​

Project Roles
Copywriter
Company
McCann
Skills
Copywriting
Media
Social Media Content