HTC Brand Content
A relentless focus on craft and detail is always on brief. During my two years of creative leadership over our HTC business, I oversaw a content engine that produced 30+ original pieces of content for HTC channels each month. Guided by the overall brand promise of “We do what we do, so you can do what you do,” we executed against content verticals that included brand, product features, launch campaigns, cultural moments, and tech lifestyle. On any given day, that might mean working with felines, food, fashion, stop animation, miniatures, or illustration.
- Project Roles
- Creative Director
- Art Direction, Conceptual, Copywriting
- Branded Content, GIFs, Photography, Pitch Decks, Short Films, Social Media Content, Social Media Copy
- Project Industries