What does “modern luxury” look and sound like? For TrueFacet, an online marketplace for pre-owned jewelry, we created a simple, sophisticated identity that balances the classic and the contemporary and that fits squarely into the luxury sector. We also developed a verbal tone to convey this sensibility in words.
- Project Roles
- Creative Director, Designer, Interactive Producer
- Art Direction, Brand Strategy, Creative Direction, Design
- Brand Identity, Branding, Websites
- Project Industries
- Fashion, Lifestyle, Luxury, Retail