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Efficiency Machine Built with Airtable

While working as a senior copywriter and analyst for a leader in the produce distribution industry, I quickly identified a huge opportunity for operational improvement and savings. In addition to attending to my copywriting workload, I ideated a company-wide solution for information sharing, asset creation, and asset management. I delivered presentations to establish cross-departmental buy-in, consulted across teams to ensure the project's success, and launched an Airtable system that integrated with the company's other platforms. By making tools accessible (cloud-based) and automating tasks, I was able to save the company >$100k/year (an extremely conservative estimate). I signed a nondisclosure, so I cannot provide screenshots, but see below for the cost savings breakdown. I used a personal project screenshot for the cover image.

Project Roles
Project Manager
Consulting, Content Management, Content Strategy, Design, Information Architecture, Brand Strategy, Creative Strategy, Marketing Strategy, Project Management, Strategy, Tech Strategy, Technology
Branded Content, Budgets, Products - Digital, Software, Spreadsheets, Visual Designs, Web Apps, Websites
Project Industries
Packaged Goods
Efficiency Machine Built with Airtable