MS Buddy app
There was a 10:1 ratio of registered users to daily active users. Users were either not using the app at all, or they had turned off the app’s main matching feature altogether. Design was asked to provide a solution and increase the daily active users.
- Project Roles
- Designer, Product Designer, UI Designer, UX/IA Designer
- Brand Strategy, Principle App, Sketch, Visual Development
- App Design, Branding, Product Designs, Products - Digital, UI Design, UX Designs, Visual Designs
- Project Industries
- Health/Pharma, Media, Technology