VisionExpo 2019--campaign concept
This is a campaign concept for the 2019 VisionExpo. Disregarding their current identity, I designed two posters and a postcard with the intention of enticing an audience that otherwise may not have attended--laymen, rather than eyewear retailers or optometrists.
- Project Roles
- Adobe Illustrator, Adobe InDesign
- Brand Identity, Branded Content, Posters, Typography