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Rebrand - American Dance Movement

American Dance Movement is a Non-Profit owned by Nigel Lythgoe (So You Think You Can Dance) and Adam Shankman (Hairspray, Step Up) that underwent an impressive rebrand in 2018. They came to me wanting to celebrate the brand's focus of making dance accessible to every kid, focusing on underserved communities, while at the same time keeping it FUN! I was the sole designer on this rebrand; I presented the work to them as well as created the Brand Guidelines that they are currently using to overhaul their website.

Project Roles
Designer
Company
American Dance Movement
Skills
Adobe Illustrator, Adobe Photoshop, Apparel Design
Media
Brand Guidelines, Logos
Project Industries
Non-Profit
Rebrand - American Dance Movement
Rebrand - American Dance Movement
Rebrand - American Dance Movement
Rebrand - American Dance Movement