In a stagnant communications industry with the same old lineup of bloated conglomerates, we worked to set LEWIS apart with a full global rebrand. In eight weeks, we delivered a new positioning, key messaging, logo set, photography, graphical elements and style guide—all met with rave reviews from San Francisco to Beijing.
- Project Roles
- Copywriter, Creative Director
- Conceptual, Copywriting, Creative Strategy, Creative Direction
- Brand Guidelines, Brand Identity, Branded Content
- Project Industries