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Gun By Gun: 100 Things

It's too easy to buy a gun in America. It's faster to buy a gun than to buy chocolate-covered pretzels at Trader Joe's. Or run a mile. Or create a Tinder profile. People die because it's so easy to buy a gun in America. So for Gun By Gun, a gun control non-profit, we made a list of 100 things that take longer than buying a gun in the US. For each harmless thing, we told the story of one real gun that was purchased quickly and was used to end lives. Awards: Cannes Lion - Silver

Project Roles
Art Director
Company
GUNXGUN
Skills
Art Direction, Conceptual
Media
Advertising
Project Industries
Non-Profit
Gun By Gun: 100 Things
Gun By Gun: 100 Things
Gun By Gun: 100 Things
Gun By Gun: 100 Things