IIRON Brand Identity
IIRON provides services by certified iron workers across a range of industries. Tasked with creating a Visual Identity that would convey their high standard of safety in the field of iron manufacturing.
Infrastructure and construction are communicated with this visual language. A stencil cut logotype is simple and straightforward with its balance and weight giving it a utilitarian and practical quality. The pairing of the type style, graphic elements and colour gives a contemporary interpretation of heavy industry infused with health & safety cues.
- Project Roles
- Creative Director, Designer
- Adobe Illustrator, Adobe InDesign, Brand Strategy
- Brand Guidelines, Brand Identity