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Kraft Cheese

Evolved Kraft Cheese's digital presence and visual aesthetic to become competitive in the heavily saturated food/recipe space.

Project Roles
Art Director, Content Strategist, Copywriter, Designer, Editor (Brand/Content), Retoucher, Set Designer, Typographer
Company
Kraft Foods
Skills
Adobe Lightroom, Adobe Photoshop, Art Direction, Brand Strategy, Compositing, Conceptual, Content, Content Strategy, Copywriting, Creative Direction, Creative Research, Creative Strategy, Design, Digital, Digital Tech, Editing, Editorial, Food, Integrated, Kid Friendly, Lifestyle, Low Budget, Mixed Media, Project Management, Research, Retouching, SMO, Social, Social Media Strategy , Still Life, Strategy, Studio, Styling, Tech Strategy, User Research, Visual Development
Media
Advertising, Art, Brand Guidelines, Brand Identity, Branded Content, Branding, Budgets, Editorial Designs, Large Format Photography (Digital), Mood Boards, Photography, Pitch Decks, Props, Set Designs, Social Media Content, Social Media Copy, Taglines, Typography, Visual Designs
Project Industries
Advertising, Lifestyle, Packaged Goods
Kraft Cheese
Kraft Cheese