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Coca-Cola Freestyle

Created an integrated awareness campaign to educate consumers around the 70+ Low/No Calorie options available on the COCA-COLA FREESTYLE machine and drive them to customer locations. The primary target being Millennials, age 18-24.

Project Roles
Art Director, Content Strategist, Editor (Brand/Content)
The Coca-Cola Company
Adobe Photoshop, Art Direction, Brand Strategy, Celebrity, Compositing, Conceptual, Content, Content Strategy, Creative Strategy, Design, Digital, Entertainment, Food, Humor, Integrated, Keynote, Lifestyle, Low Budget, Media Strategy, Mobile, Post-Production, Radio, Research, Retail, Retouching, SMO, Social, Social Media Strategy , Stop Motion, Storyboarding, Strategy, User Research, Visual Development, Wrangling - Celebrities
2D Animations, Advertising, Art, Brand Films, Branded Content, Briefs, GIFs, Illustrations, Microsites, Mood Boards, Motion Graphics, Photojournalism, Pitch Decks, Sculptures, Social Media Content, Social Media Copy, Storyboards, Taglines, Treatments, Typography, Viral Films
Project Industries
Advertising, Beverage, Entertainment, Lifestyle, Media, Packaged Goods
Coca-Cola Freestyle
Coca-Cola Freestyle
Coca-Cola Freestyle