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TRESEMMÉ - HAIR STATEMENTS

TRESemmé’s campaign “Hair Statements” aimed to inspire women to embrace their flaws and have confidence in who they are. As a part of campaign I crafted “statements” to match each model’s personal style and attitude, as well as how-to tutorials to get each look.

Project Roles
Copywriter, Producer
Company
Tresemme
Skills
Conceptual, Copywriting, Producing
Media
Advertising
Project Industries
Advertising, Beauty
TRESEMMÉ - HAIR STATEMENTS
TRESEMMÉ - HAIR STATEMENTS
TRESEMMÉ - HAIR STATEMENTS