UNICARE Health Insurance

Unicare is WellPoint's health insurance offering in states where it is not the Blue Cross or Blue Cross/Blue Shield licensee. Consumer advertising was concentrated on selling policies to individual customers while trade advertising concentrated on the large and small company markets.

Project Roles
Art Director, Creative Director
Company
UniCare
Skills
Art Direction, Comedy, Commercial, Creative Direction, Pop
Media
Advertising, Commercials - Broadcast, Photography, Posters, Social Media Content, Television
Project Industries
Health/Pharma
UNICARE Health Insurance
UNICARE Health Insurance
UNICARE Health Insurance
UNICARE Health Insurance
Support