Nat Geo Channel: Astronaut Reality Helmet
How do you launch a new show like Darron Aronofsky's One Strange Rock, which gives viewers an astronauts perspective of Earth? By creating a virtual reality trailer experience inside of an astronauts helmet of course.
We partnered with TomorrowLab to create the immersive experience, tested the helmets with real astronauts, and then threw a secret launch premiere for leading journalists before taking them on the road to schools and science centers.
- Project Roles
- National Geographic Channel
- Conceptual, Copywriting
- Advertising, Augmented Reality, Branded Content, Events, Virtual Reality
- Project Industries
- Advertising, Augmented Reality, Entertainment, Media, Technology, Virtual Reality