Dubai Lynx Future Machine
How can we grab the attention of a passerby within the sea of other booths and exhibits on the conference floor and give them a fun memorable experience while interweaving the brand into the experience in a non-intrusive way.
An interactive installation where users tweet at a digital machine and the user is pulled into the machine where their name and avatar are scanned and analyzed at which point a personalized fortune or prediction is presented to the user.
Over the 2 day conference more than 400 people activated and interacted with the Future Machine making it the most talked about experience on social media for the event.
- Project Roles
- Animator, Art Director, Creative Director, Motion Designer, UX/IA Designer
- 3D, Adobe Illustrator, Adobe Photoshop, Adobe Premiere Pro, After Effects, Art Direction, Cinema 4D, Creative Direction, Experiential, Interaction, Interactive
- 3D Animations, 3D Illustrations, Advertising, Interactive Installations, Motion Graphics, Video Installations
- Project Industries
- Advertising, Entertainment