Biennale Of Venice

The installation was designed for the Venice Biennale of Architecture (2018) and was displayed in the Austrian Pavillon. The purpose of the piece is to challenge the idea of Beauty which is usually linked to its function, the video wants to demonstrate that form does not merely follow function, but in many cases actually IS the function!. The idea was to create an animation inspired by "oddly satisfying videos" by using a different type of materials, objects, colors and sounds that creates the word Beauty and Function. The final goal of the installation is to stimulate the five sense of the audience and give to people real physical pleasure!.

Project Roles
Designer, Illustrator, Type Designer
Sagmeister & Walsh
Adobe Illustrator, Adobe Photoshop, Art Direction
3D Animations, 3D Illustrations, Installations, Storyboards
Project Industries
Education, Entertainment, Non-Profit