Lynx - Put it out there
We all have that one feature that we don't like that much and try to hide, like a long nose, a lazy eye, freckles, chubby cheeks or a looong forehead. The truth is we can also work on it and turn it into a thing. A signature, something unique and special.
That's the idea behind "Put it out there", the campaign that kicked off Lynx's new line of face care products in China.
- Project Roles
- Brand Films