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What Moves You - Uber
Uber asked us to create a driver recruitment campaign. We put their drivers squarely in the spotlight, focusing on what moves them most in life. What Moves You has become the global brand strategy and campaign for Uber. We collaborated with Johnny Green, Anonymous Content and Nicholas Britell to bring this idea to life.
- Project Roles
- Copywriter, Creative Director
- Company
- Uber
- Skills
- Copywriting, Creative Direction, Creative Strategy, Scripting
- Media
- Brand Films
