Cerner Mission / Vision Video

For 40 years, Cerner has been digitizing medical records. But that's not the end. It's just the beginning.
I worked directly with the executive over Cerner's communication strategy to define the company's mission and vision moving forward. This video is how it came to life.

Project Roles
Copywriter, Creative Director, Director
Company
Cerner
Skills
Conceptual, Creative Direction, Scripting
Media
Branding, Commercials - Video
Project Industries
Health/Pharma, Technology
Support