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Staten Island Hospital

These were just a few projects I created for SIUH/LIJ Hospitals. The first was a campaign for the ‘Teen Risk Assessment Program’ or RAP. It was run in 3/4 boroughs and was very successful in getting teens to engage about confidential questions about sex! Very simple - scan the code and ask a question! Below was just a pamphlet about vascular health. A fun ‘play-on-words’ brochure requested by their vascular department that used the amount of miles of veins in your body to craft a headline like a brochure you may see in Jiffy Lube. A hell of a lot more intriguing than ‘read about your veins’, It was picked up more than any other brochure in their waiting room, especially by men.

Project Roles
Copywriter
Company
staten island university hospital
Skills
Copywriting
Media
Advertising
Project Industries
Health/Pharma
Staten Island Hospital
Staten Island Hospital
Staten Island Hospital