One of the first ever Taxi Tops that extended past the top of the light box! Mine was the first to figure out to reverse the image on the other side so it would line up properly. Before this, the only other extended taxi top in NYC was for orange juice (and it wasn't lined up properly). I designed the layout using campaign art, and retouched the artwork so that the image would print properly and have a clean edge line in the extended portion. I made the mechanical, and packaged to send to the printer. Did color proofing with printer as well.
- Project Roles
- Designer, Retoucher
- Priscilla Queen of the Desert
- Adobe Illustrator, Adobe InDesign, Adobe Photoshop, Retouching
- Billboards, Branding
- Project Industries
- Advertising, Entertainment