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Pacifico Clara - The Grey Whale Sessions

The first importers of Pacifico were California surfers who travelled south to Mexico in search of waves and adventure. In a partnership with Woodshed Films, we created a surf documentary that retraced the path of these cerveza pioneers. The film starred musician Garrett “G Love” Dutton and pro surfer Keith Malloy. We rounded out the effort with print ads that teased the film.

Project Roles
Art Director
Company
Pacifico Beer
Skills
Art Direction, Creative Strategy
Media
Branded Content
Project Industries
Beer
Pacifico Clara - The Grey Whale Sessions
Pacifico Clara - The Grey Whale Sessions
Pacifico Clara - The Grey Whale Sessions
Pacifico Clara - The Grey Whale Sessions