Staples It's Pro Time
As the Group Creative Director, I lead a team in conceiving of the fourth rebrand in Staples' 30-year history. It's not just a new tagline — it's a new attitude, a new exploration of what actually makes work worthwhile.
- Project Roles
- Creative Director
- Art Direction, Conceptual, Copywriting, Creative Direction, Management of Teams 1-10, Music, Post-Production
- Brand Films, Brand Guidelines, Branded Content, Commercials - Broadcast, Commercials - Video, Events, Logos, Short Films, Social Media Content
- Project Industries
- B2B, Retail