Suzuki Lifestyle Empowerment Campaign
As part of Suzuki Ignis' U.K. campaign, I was a featured copywriter and ~dancer~ for this personal/lifestyle piece. To coincide with the brand's objective to promote female empowerment, myself along with a dedicated team of writers were asked to produce a "challenge" piece in which we documented our experience in stepping outside of our comfort zones. We attended a top New York dance center for a week and journaled our trials and tribulations of training with professional dancers.
- Project Roles
- Content Producer, Copywriter
- Content Management, Copywriting, Dance (Traditional)
- Branded Content
- Project Industries
- Advertising, Automotive, Lifestyle