Small Cars. Small Stories.
The New Adam Rocks meets Zack King.
Small Cars. Small Stories is part of the "Anything But Cute" campaign, created for the launch of the new Opel Adam Rocks, describing the attributes of the new addition to the ADAM family – masculine and adventurous.
To extend the “Anything But Cute” campaign through social media channels, Opel has team-up with the Los Angeles based clip maker and ‘Vine star’ Zach King. He interprets the features of the new Adam Rocks in six short creative films: Bubblegum, Cardboard, Drift, Remote Control, Snatch and Cannonball.
- Project Roles
- Art Director
- Art Direction, Conceptual, Creative Strategy
- Short Films, Social Media Content
- Project Industries