Nike Maker Experience
The Nike Maker Experience is a partnership between Nike and W+K Lodge that was available at the Nike By You Studio in Soho. This custom interactive experience allowed users to design their shoes while they’re wearing them. Designs are projected onto blank Nike Presto X shoes in real-time, and a docent helps the user design via an app that controls pattern, color, scale, and other elements. After about an hour, users have the shoes they designed in their hands due to innovative manufacturing techniques developed by Nike.
My role on the project was to design the iPad app that served as the control panel for the design experience, as well as helping to shape the overall user experience. All patterns shown here are property of Nike and the attached video was created by The Cut.
- Project Roles
- Product Designer
- Adobe Illustrator, Low / High Fidelity Prototyping, Sketch
- Interactive Installations
- Project Industries
- Fashion, Retail