Bannister Residential Logo | Brand
Rodger Bannister was a British middle-distance athlete, doctor and academic who ran the first sub-4-minute mile. A realtor in Montclair, NJ who is a huge running fan wanted to name his realty company after Rodger. At first I thought the idea was a little wacky, but then realized that since this is his passion, what better way to create a company then with something you love.
I then proceeded to use the idea of speed to help me come up with a visual language for the brand, including the colors and design. The logo works in two ways, spelled out and as a mark.
- Project Roles
- Creative Director, Designer
- Bannister Residential
- Adobe Illustrator, Art Direction, Brand Strategy, Creative Direction, Design, Design Strategy
- Brand Identity, Logos, Mood Boards, Visual Designs
- Project Industries
- Real Estate