Celsius Live Fit
Relaunching a new Fitness Drink, formula and brand look, Celsius, to Millenials and women, 24-44 who are looking to live a healthy lifestyle. To create an impactful brand relaunch, we developed messaging architecture for all traditional and digital channels, provided go-to-market recommendations, and assisted with gaining retail distribution.
- Project Roles
- Content Producer, Designer, Front-End Developer
- 2D, Adobe Illustrator, Adobe InDesign, Adobe Photoshop, Art Direction, Content, Creative Direction, Design, Design Strategy, Digital, Integrated, Lifestyle, Maintaining Schedules, Print, Retouching
- Advertising, Branded Content, HTML 5 Banners, Social Media Content, Visual Designs
- Project Industries
- Beverage, Packaged Goods