The idea behind this project was to provide users a more personal chat assistant. The goal was to use various sources of data to gather information relevant to the user and deliver it in a way a friend would.
We started by conducting user interviews. We wanted to get a general idea about the kind of daily tasks that our target audience would perform. Taking into account the external dependencies and user needs, we were able to craft an enjoyable (and fun!) experience for our users.
We took the project through a design sprint, creating user personas, storyboarding, wireframing and user interface design.
- Project Roles
- Creative Director
- Design, Design Pattern Research, Design Strategy, User Behavior Research, User Research
- Interaction Designs, UI Design, UX Designs
- Project Industries