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Branded Content

BRAVE GENTLEMAN was launched by Joshua Katcher in 2010 as the first vegan lifestyle menswear line. This video helped launch his newest product: bamboo suits. With verité behind-the-scenes footage, I was able to show the details and quality of the garments, as well as portray Katcher’s unique dedication and passion for his work. Motion graphics were used to detail the unique compositions of each garment. The video was used for online and social promotions. KORE VOICES Jesse Stern began the "My Date My Story" Instagram account as a platform for people to share dating and relationship stories. It quickly became a peer support group where people shared the most intimate moments of their lives. He now manages several accounts under his startup– Kore Voices– connecting those in need with appropriate support systems. INSCAPE wanted to differentiate from other meditation platforms by highlighting a new feature in the app. Content was now recommended based on time of day, and what it expected your routine to be. THANC shares the real stories of the patients they've treated for cancer, so that new patients are able to feel community and hope. FIND SHADOW helps reunite lost dogs with their owners.

Project Roles
Copywriter, Director, Editor (Brand/Content), Motion Designer, Post Producer, Cinematographer, Content Producer
Company
Various
Skills
4K, Adobe Premiere Pro, After Effects, Brand Strategy, Cinematography, Copywriting, Documentary, Editing, Filmmaking, Post-Production, Adobe Audition, Adobe Photoshop
Media
Advertising, Apparel, Brand Films, Brand Identity, Documentaries, Branded Content, Commercials - Video, Books, Branding
Project Industries
Advertising, Beauty, Fashion, Lifestyle, Luxury, Startups, Education, Entertainment, Health/Pharma, Media, Non-Profit, Retail
Collaborators