Google for Small Business
Google wanted to create a central hub / portal for small business owners to see which products and services could best meet their needs.
The challenge was to address both the need to educate the audience about the range of offerings while also keeping the copy friendly and approachable.
My role: I worked closely with the brand, product, and design teams to craft article-style copy for use in the hub / portal.
- Project Roles
- Content Strategist, Copywriter
- Content, Content Strategy, Copywriting
- Branded Content, Websites
- Project Industries
- B2B, Technology