Laura Ashley x Urban Outfitters
In the spring of 2019, Urban Outfitters launched a new collection with the
British brand Laura Ashley. Working collaboratively with the photographers, stylists, merchandisers, and creative team, we built out a unique visual message for the collaboration. To invoke a carefree attitude that was meant for a mature audience, we mixed nostalgic diary visuals with high-fashion editorial typography.
The messages were seen both on the desktop and mobile site along with emails sent out to consumers.
- Project Roles
- Urban Outfitters
- 2D, Adobe InDesign, Adobe Photoshop
- Brand Guidelines, Brand Identity, Branded Content, Editorial Designs
- Project Industries